British Fencing joins pioneering UK based sports Over-The-Top (OTT) platform Recast
Live coverage of the British Senior Championships, from 6-7 November, will kick off use of Recast
Fencing becomes the latest summer Olympic sport on Recast
Fencing fans will be able to keep up with all the live action from this month’s British Senior Championships, as the sport’s national governing body, British Fencing, joins pioneering sports video platform Recast.
The governing body is the latest in a growing list of forward-thinking rights holders, and the latest summer Olympic sport, that have chosen to stream exclusive content via the Over-The-Top (OTT) platform. Their channel is available now and the first live stream will focus on coverage of the upcoming key national competition, taking place at SportsDock, the University of East London, from 6-7 November 2021.
Some of the biggest names in the country will take centre stage during the weekend of competition, as more than 400 men and women compete across three weapon categories – Epee, Foil and Sabre.
The live event will be followed by content such as interviews with athletes and coaches, as well as sporting tutorials, making its way on to the British Fencing Recast channel, which will allow fans to generate money for the sport they love as they watch through the platform’s unique micropayments system.
All funds generated through the channel will be reinvested into the development and success of the sport in this country.
British Fencing joins other governing bodies, including Table Tennis England and British Curling, on Recast, as well as the likes of Scottish football team Hibernian FC, EFL Championship Club Queens Park Rangers and global golf platform Secret Golf.
British Fencing CEO Georgina Usher said: “We are delighted to be joining Recast and bringing exciting content to fans in an accessible, affordable and innovative way. We believe that Recast will allow new and existing audiences to connect more with our competitions and athletes alike, sharing our unique sport and inspiring a new generation of fencers.
“It also allows us to benefit from a model where fans are directly contributing to our sport, with that revenue put back into building for the future, from grassroots level up, as well as continually raising the profile of fencing.”
Andy Meikle, Founder and CEO of Recast, said: “At the very core of what we do is ensuring that governing bodies and organisations of all sizes have access to technology that can help them transform their footprint – at no upfront cost to the rights holder or fans – and we are looking forward to helping British Fencing to realise their ambitions.
“Recast is successfully working with many other sporting bodies, and we are pleased to add British Fencing to the growing list of rights holders revolutionising their digital strategy.”
New content from British Fencing will be available immediately to fans on Recast, which helps sports and athletes to maximise their earning potential. This sees rights holders going direct-to-consumer and connecting fans to exclusive content via a subscription-free app, providing a new way to watch it all in one place.
See the action on British Fencing’s Recast channel, here