Cookie Policy for Recast

Cookie notice

Last Updated December 2021


This Cookie Notice explains how we use "cookies" and similar technologies (such as "web beacons" "pixels" or "tags") on the Recast platform and website available at (" Platform") or in our marketing emails. It is designed to assist you in making informed decisions when using our Platform. Please take a moment to read and understand this Cookie Notice. This Cookie Notice should also be read in conjunction with our Privacy Policy and our terms and conditions available here.



Cookies are very small text files or pieces of code, which often include a unique identifier. When you visit a website, the website will request to store this text file on your device in order to remember information about you, such as your language preference or login information. Other information gathered through cookies may include the date and time of visits and how you are using the particular website.

We also use similar technologies to cookies known as "web beacons", "pixels" or "tags". These technologies do a similar job to cookies, allowing website operators to count page views and understand how visitors interact with and respond to certain content on a webpage or email.

For the purposes of the remaining sections of this Cookie Notice, we refer to all cookies and similar technologies using the above features as "cookies".

We use "first party cookies" and "third party cookies" in connection with our Platform and in our emails. First party cookies are cookies placed by us to collect information about you. Third party cookies are cookies placed by third party website operators. Information about you collected by those third party cookies will be shared with the relevant third party. Please refer to the relevant third party website operator's privacy notice for more details about the information they collect and how they use it.

Please note that our Platform may link to third party websites which are not operated by us. Where you follow links from our Platform to the website of a third party, that website may place different cookies on your device. You should check the relevant privacy notice and/or cookie notice for more information about how that third party uses cookies.

You should be aware that applications you use to access our Platform, such as your website browser, may also place cookies on your device when visiting our Platform, or other websites. An example of this would be where you sign in to Google Chrome using a Google Account (see Section 6 below). We do not have control over these third party cookies, so you will need to manage these cookies in the settings of the relevant applications.

For more details on cookies and similar technologies, please visit All About Cookies.


All cookies have expiration dates that determine how long they stay in your browser:

Session Cookies – these are temporary cookies that are placed on your device during your browsing session and then expire (and are automatically erased) whenever you close your browser.

Persistent Cookies – these are designed to last for a pre-defined period of time, which varies depending on the nature of the cookie. Persistent cookies stay in your browser until they reach their individual expiry date, or until you manually delete them (see Section 5 below).


A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Essential Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.

Cookie SubgroupCookiesCookies used
the.recast.app__stripe_mid__stripe_sidFirst Party
.recast.appOptanonConsentOptanonAlertBoxClosedFirst Party
recast.appisLoggedInToAppFirst Party

Analytics Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the platform. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Cookie SubgroupCookiesCookies used
recast.app_ga_gidprism_799687481First Party Party

Functionality Cookies

These cookies enable us to provide enhanced functionality and personalisation. If you do not allow these cookies then some or all of these services may not function properly.

Cookie SubgroupCookiesCookies used
the.recast.app__stripe_mid__stripe_sidFirst Party
recast.app_gd#############_lo_vFirst Party
m.stripe.commThird Party

Advertising Cookies

These cookies may be set through our Platform by us or our advertising partners. They may be used by us and our partners to build a profile of your interests and show you relevant adverts on our Platform and other sites and services. They do this by uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. These cookies may also measure the effectiveness of advertising.

Cookie SubgroupCookiesCookies used
recast.app__lotl_cc_aud_gat_gtag_xxxxxxxxxxxxxxxxxxxxxxxxxxx_lo_uid_fbp_cc_id_cc_cc_loridFirst Party
doubleclick.netIDE, test_cookieThird Party
global.ib-ibi.comASP.NET_SessionIdThird Party
agkn.comabThird Party
ib.mookie1.comASP.NET_SessionId, ibkukinet, ibkukiunoThird Party
mathtag.comuuidThird Party
eyeota.netmako_uid, SERVERIDThird Party
turn.comuidThird Party
thrtle.commcThird Party
adnxs.comuuid2Third Party
twitter.compersonalization_idThird Party
crwdcntrl.net_cc_id, _cc_cc, _cc_aud, _cc_dcThird Party
everesttech.neteverest_g_v2Third Party
rlcdn.compxrc, rlas3Third Party

Social Media Cookies

These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

Cookie SubgroupCookiesCookies used
recast.applotame_domain_checkFirst Party
www.facebook.comThird Party

Store and/or access information on a device

Cookies, device identifiers, or other information can be stored or accessed on your device for the purposes presented to you.

Personalised ads and content, ad and content measurement, audience insights and product development

Ads and content can be personalised based on a profile. More data can be added to better personalise ads and content. Ad and content performance can be measured. Insights about audiences who saw the ads and content can be derived. Data can be used to build or improve user experience, systems and software.

  • Select basic adsAds can be shown to you based on the content you’re viewing, the app you’re using, your approximate location, or your device type.
  • Create a personalised ads profileA profile can be built about you and your interests to show you personalised ads that are relevant to you.
  • Select personalised adsPersonalised ads can be shown to you based on a profile about you.
  • Create a personalised content profileA profile can be built about you and your interests to show you personalised content that is relevant to you.
  • Select personalised contentPersonalised content can be shown to you based on a profile about you.
  • Measure ad performanceThe performance and effectiveness of ads that you see or interact with can be measured.
  • Measure content performanceThe performance and effectiveness of content that you see or interact with can be measured.
  • Apply market research to generate audience insightsMarket research can be used to learn more about the audiences who visit sites/apps and view ads.
  • Develop and improve productsYour data can be used to improve existing systems and software, and to develop new products

Use precise geolocation data

Your precise geolocation data can be used in support of one or more purposes. This means your location can be accurate to within several meters.

Actively scan device characteristics for identification

Your device can be identified based on a scan of your device's unique combination of characteristics.

Ensure security, prevent fraud, and debug

Your data can be used to monitor for and prevent fraudulent activity, and ensure systems and processes work properly and securely.

Technically deliver ads or content

Your device can receive and send information that allows you to see and interact with ads and content.

Match and combine offline data sources

Data from offline data sources can be combined with your online activity in support of one or more purposes

Link different devices

Different devices can be determined as belonging to you or your household in support of one or more of purposes.

Receive and use automatically-sent device characteristics for identification

Your device might be distinguished from other devices based on information it automatically sends, such as IP address or browser type.

Non-essential Cookies – We may only store and access non-essential cookies on your device with your permission. You are not obliged to give consent to our use of non-essential cookies. If you do give your consent and then change your mind, you can block or delete them (see Section 5 below).

Essential Cookies – Please note that we do not need your consent to store and access essential cookies on your device, although you can still block or delete them (see Section 5 below).


There are various ways that you can manage your cookie preferences, but please be aware that in order to use some parts of our Platform you will need to allow certain essential or functional cookies. If you block or subsequently delete those cookies, some aspects of our Platform may not work properly and you may not be able to access all or part of our Platform.

Your options for managing your cookie preferences are set out below:

Through the Cookie Preference Centre on our Platform

When you access our Platform, we will ask you to provide consent for our use of non-essential cookies. We may repeat this request on subsequent visits to our Platform, for example if you delete cookies from your browser or we need to request new consents from you.

When we seek your consent, you will either be able to provide consent for all non-essential cookies that we would like to use, or you can tailor your cookie preferences (provide consent for some but not all non-essential cookies) using our Cookie Preference Centre. You can also change your preferences and/or withdraw consent at any time by visiting our Cookie Preference Centre.

Just as a reminder, where cookies are essential to the operation of our Platform, we can use these without your consent and they cannot be managed using our Cookie Preference Centre.

Using your browser settings or other tools

You can block the use of cookies generally (not just in respect of our Platform) by activating the relevant settings in your browser. For more information on cookie management and blocking or deleting cookies for a wide variety of browsers, visit All About Cookies.

Find out how to manage cookies on popular browsers:

To find information relating to other browsers, visit the browser developer's website.

Further, if you do not want to be tracked by Google Analytics, you can install the Google Analytics opt-out browser add-on (but this will only work on certain browsers). For further information on Google Analytics and its use of cookies, please consult the Google Analytics cookie policy.

It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.


Separately to our use of Google Analytics cookies, when you access the Platform via Google applications such as Google Chrome, Google may collect user information for the purpose of Google serving personalised advertising across your devices. Google is able to place these advertising cookies on the devices used by visitors to the Platform because we use Google services to run the Platform. However these cookies are dropped for Google's own purposes and as such we do not have any control over how or when they are dropped. You will need to opt out of receiving these cookies via your Google settings. For further information about these cookies please see: Please note that other browsers may use similar tools.


Please note that any emails you receive from us may contain cookies to help us to see if recipients have opened an email and understand how recipients have interacted with it. Once you click on an email that contains a cookie, your contact information may subsequently be cross-referenced to the source email and/or the relevant cookie. If you have enabled images, cookies may be set on your computer or mobile device. Cookies will also be set if you click on any link within the email.

If you do not wish to accept cookies from any one of our emails, simply close the email before downloading any images or clicking on any links. You can also set your browser to restrict cookies or to reject them entirely. These settings will apply to all cookies whether included on websites or in emails.

In some instances, depending on your email or browser settings, cookies in an email may be automatically accepted (for example, when you've added an email address to your address book or safe senders list). Please refer to your email browser or device instructions for more information on this.


We may update our Cookie Notice from time to time. This might be for a number of reasons, such as to reflect a change in the law or to accommodate a change in our business practices and the way we use cookies. We recommend that you check here periodically for any changes to our Cookie Notice.


If you have any questions or feedback on our Cookie Notice, please contact us at